Hard Rock Cafe Detroit Hosts Hard Rock Rising
Global Battle of the Bands Competition Gives metro Detroit Up-and-Coming Bands the Chance to
Take the Stage at Hard Rock Calling 2012
Hard Rock is on the hunt for musicians on the rise to take the stage at the 2012 Hard Rock Calling music festival in London's Hyde Park. Hard Rock Rising, the global battle of the bands, will give one local band from this international competition the chance of a lifetime – to be on the bill with Bruce Springsteen and the E Street Band and additional headlining performers at one of the world's most-anticipated concert events.
Beginning on Thursday, March 8, 2012, the area's greatest undiscovered bands, as chosen by Hard Rock Cafe Detroit's Facebook fans, will take the stage at Hard Rock Cafe Detroit and battle it out live at multiple qualifying events. Bands performing include Something Utopic, Clay Adams Band, Fusion Records Entertainment, alchalant, Tone and Niche, Armour the Lion, Stealing Betty, Nathan Roberts and Essential Side Project. Each round will be hosted by Gynp, mid-day on-air host at 93.9 The River, and bands will be judged by a panel of local industry experts. including Kirk Rukenbrod of MOTORCITYBLOG, Robert Enell of Hell City Records, Todd Glass and Tony DeNardo of the Muggs, BJ Hammerstein of Detroit Free Press, Travis Wright of WDET, Mark Kurlyandchik, of HOUR Detroit and Casey Schwochow, originator and owner of Rock and Rummage and Ambervillain Films and participating bands' representatives. A final round featuring each of the preliminary winners will be held on Thursday, March 29, 2012, with one winner being selected to move on.
Hard Rock Cafe Detroit's local winners will then be pitted against eighty-six other Hard Rock Cafe local winners from across the globe. These local winners will be narrowed down to the top ten bands worldwide via fan voting on participating Hard Rock Facebook pages. A panel of celebrity judges and music industry professionals will select the top three winners.
The first place winner will be flown to London for the ultimate rock star treatment, including a spot on the bill at Hard Rock Calling 2012. Second and third prize winners will receive $5,000 and $2,500, respectively, in ReverbNation PROMOTE IT credits, a revolutionary tool that creates targeted, highly effective Facebook advertising campaigns for musicians and venues promoting songs, Facebook pages and concerts. For full rules and a list of participating locations visit www.hardrock.com.
What: Hard Rock Cafe Detroit Hosts Hard Rock Rising
When: Thursday, March 8, 2012
8:00 p.m. Event begins
Thursday, March 15, 2012
8:00 p.m. Event begins
Thursday, March 22, 2012
8:00 p.m. Event begins
FINAL Live Performance Round
Thursday, March 29, 2012
8:00 p.m. Event begins
Where: Hard Rock Cafe Detroit
45 Monroe
Detroit, MI 48226
313-964-7625
About Hard Rock Calling
Hard Rock Calling, an iconic festival now in its seventh consecutive year, has established itself as one of the UK's premier outdoor music events. The 2012 festival will take place from Friday, July, 13 to Sunday, July 15 in London's Hyde Park. Headliners for the festival will include Bruce Springsteen and the E Street Band, who will take the Main Stage for their second Hard Rock Calling performance. Hard Rock Calling 2012's performers will join a long line of rock 'n' roll greats who have taken the stage at this iconic festival including: Aerosmith, Eric Clapton, Neil Young, Paul McCartney, Stevie Wonder, The Who, Pearl Jam, Peter Gabriel, The Killers, The Police, Rod Stewart and Bon Jovi. Hard Rock Calling, produced by Live Nation and presented by Hard Rock International, is a unique and historic musical event with a main stage, second stage, renowned bands, on-site Hard Rock Cafe, as well as a variety of additional attractions. For further information on the 2012 artist lineup and ticket details, visit www.hardrockcalling.co.uk.
